Category: Marketing

Every local business has reason to build a strategy to encourage customers to write online reviews about experiences they have encountered while using particular products or services.

Google recently announced changes to their AdWords ad rank formula going forward. The changes appear to have occurred before the announcement on October 22nd.

Sentiment, or the general attitude toward a specific profession, person, or topic, is divided into three categories: positive, neutral, and negative. As monitoring these sentiments can be helpful for branding, content …

After a recent Facebook post outperformed all of our averages, we decided to look at the nature of our content and try to duplicate the success. Keep reading for the statistics and what we’ve learned through incorporating humor …

We’re a small team here at LAWgical– with 16 of us in Denver, another 4 in Los Angeles, and the rest sprinkled elsewhere in the US and abroad. There are a number of great tech solutions that have made long-distance (or even …

We’ve dissected this useful Infographic to help legal professionals and law firms understand the importance of having a website.

Hiring the right people for your organization is one of the most important things business leaders should be good at. At Lawgical, we’ve created a formula over the years that’s helped us build our amazing team.

For potential customers to discover you, it is essential that you have consistent information about small business everywhere it appears online.

A few weeks ago we brought process server association leaders together to conduct our first Google Plus broadcast hangout. The goal was to discuss assault on process servers (a hot topic in that industry) and to generate some …

Lawgical is currently on its Nationwide tour of state association conferences where we are presenting “25 Actionable Tips for Online Marketing Success”. If you were able to attend a presentation you know we actually have 50 …